Amazon Teams Up With Sony Pictures Animation To Bring HOTEL TRANSYLVANIA 3 Content To The Alexa

Amazon Teams Up With Sony Pictures Animation To Bring HOTEL TRANSYLVANIA 3 Content To The Alexa

To coincide with the upcoming release of Hotel Transylvania 3: Summer Vacation, Sony Pictures Animation has teamed up with Amazon to bring fun content to the, voice-controlled device, Alexa. Find out more...

With Hotel Transylvania 3: Summer Vacation releasing next week, and premiering last night, Sony Pictures Animation has teamed up with Amazon to bring exclusive content to the Alexa device. Actors Andy Samberg, Steve Buscemi, Keegan-Michael Key, Fran Drescher, and Asher Blinkoff have all leant their voice to the fun content.

Each day leading up to the Summer Vacation's official release will bring a new story, joke, and/or nursery rhyme to the device - all read by the film's talented voice cast. By simply saying, “Alexa, open ‘Hotel Transylvania," owners of the voice-controlled device can take advantage of the children-aimed content.

Sony let CinemaBlend in on a couple of the special commands which you can read aloud to your device right now - check them out below:


"Alexa, ask Hotel Transylvania for a joke."

"Alexa, tell Hotel Transylvania Bleh, bleh, bleh."

"Alexa, I want to meet Drac's Pack"

"Alexa, ask hotel Transylvania if you are a vampire."

"Alexa, I want to hear THE MUMMY RAP"

"Alexa, ask Hotel Transylvania if tonight is a full moon."

In addition to these stories, through the Alexa app, customers have the option to set a custom alarm which is themed around the animated film.

Elias Plishner, executive vice president of worldwide digital marketing for Sony Pictures Entertainment, had this to say of the innovative promotional content:

The ‘Hotel Transylvania’ characters have won over young audiences and their families for years. We love to utilize new technologies like voice recognition to engage our young fans with the characters they love and spark their imaginations in unique ways. This Alexa skill will surprise, entertain, and enhance family time throughout the summer season.

What do you think about the unique marketing? Will you be taking advantage of the fun content?

Check out this teaser for the content below:

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